Engineered by Analyst. Crafted for Leaders.
CHAEL PARFUMS is not just a fragrance brand; it is a manifestation of character, precision, and a long business legacy.
Founded by Michael S Sitinjak, a professional forged in the tough corporate world. Since 2019, Michael has dedicated his career to Audit & Management Analysis.
"In the world of Audit, integrity is everything. At CHAEL PARFUMS, quality is our integrity."
In the audit world, there is no room for error. This "Zero Error" philosophy is what Michael brought into the CHAEL laboratory.
He does not view perfume merely as a liquid, but as a chemical composition that must have a perfect structure. For Michael, crafting perfume is an "Olfactory Audit".
Michael's entrepreneurial spirit is a legacy of hard work from UD. IMMANUEL (est. 2009), a building materials company founded by his father.
Under the banner of PT. IMMERO CHAEL'S NETWORK, CHAEL PARFUMS stands as proof of a self-founded business transformation—from the world of materials into the prestigious fine fragrance industry.
We deliver uncompromising quality. CHAEL PARFUMS now presents an Extrait de Parfum 52% concentration, a high-level concentrate with the latest blend curated from the best fragrances in the world.
CHAEL PARFUMS births masterpieces of global standard aromas that become Indonesia's main pride. Officially supervised by BPOM.
Highest Formulation: EXTRAIT DE PARFUM. We don't just create fragrances, we craft masterpieces.
Far exceeding standard extraits. Delivers an extremely rich, dense, and luxurious aroma projection.
Designed to adhere and evolve perfectly with your skin. A loyal companion throughout the day.
Seamless aroma transitions. Exudes strong luxury while remaining gentle on the senses.
Formulated with high-precision solvents to absorb perfectly without leaving stains on garments.